Some Journalists Are Bloggers

 May 5, 2014

…But, unfortunately, not all bloggers are journalists. In the last decade, it’s hard to come by anyone who doesn’t manage a blog. As such, there has been an increasingly startling debate over what matters and what doesn’t. Who matters and who doesn’t. With everyone and their mother blogging, there exists a blur between traditional journalism and modern blogging. Are journalism and blogging one in the same? The answer is emphatically NO. The

The Livin’s Easy…When It’s Easy


In almost all facets of life, we long for simplicity.  Why over-complicate an already indefinable thing like life? If you dare to combat my above statement, I ask you to consider the following: Fast Food Restaurants Pop Music Logo Branding What do they all have in common?  Well, the most popular and, arguably, successful examples of the above are almost always………… guessed it……………. SIMPLE! Why do we long for and perpetuate the popularity of fast food chains? The

Things You Can Get Away With As a ‘Creative’


Stuffy Pretentious Corporate

The above words represent the antithesis of the web design world.  That is why I choose THISworld. As a “creative,” I am offered the brilliance of avoiding these, arguably, undesirable facets of work.  I’ve certainly done the “suit and smile” bit, but after getting a taste of this free-living world, I’m not going back. There are many things that go on throughout the office of my New York web design firm that would

College Taught Me Something


Many people exit college with a slight (or not so slight) sense of intellectual vacancy.  That’s a shame.  I think that, while it might be challenging to recollect all of the various lectures, texts, and theories we encountered, college is more about hindsight. Let me elaborate.  :)

It’s About The People

It wouldn’t have mattered if I went to an Ivy League school in Massachusetts, or a New York state school, my

Why Making Money Online Shouldn’t Be Your First Priority


As bloggers, we all absolutely would love to succeed and make a ridiculous amount of money online.  We’d be lying if we said otherwise.  While money might be able to buy you that sweet 1956 Benz and a palace in the Hills….

Money CAN’T Buy You Happiness.

Ahhh, the old tried and true saying.  It sure is true! We must do things, even work, because we receive some kind of positive reinforcement from them. 

Digital Marketing

 April 16, 2014

White Media can help to create an online marketing plan that works together with other traditional methods of marketing to effectively reach your audience. With a wide audience on the web, the number of options you have for marketing have greatly increased. White Media is here to help you navigate through this new landscape.

Brand Development


A brand is a distinct mark that is imprinted in your consumer’s mind as well as yours. It’s a promise that links a product or a service to a consumer. White Media helps companies with their branding by creating the signals that generate these associations and feelings. We ensure all your branding signals including: your graphic...

Engaging Your Consumer


Creating an engaging environment is an integral part of the connection between a brand and its consumers. Whether in the retail environments or within trade shows exhibits, your brand needs to be distinct to capture a potential customer's attention. White Media can create defining experiences for consumers by combining innovative design with exceptional ideas.

High Quality Website Design


  • Visual Quality
  • Unique, Informative and Convincing Content
  • Search Engine Compatibility
  • Overall Professional Web Design style
  • And of course the RETURN ON INVESTMENT for your online business